Module 15 explains why carefully choosing your word is vital to getting your message across to the reader. Being long winded and confusing cannot only give people headaches but can lose you customers. However, simplifying you message with the wrong word can be even worse. If you use a word with a negative connotation you will only insult and/or anger your reader. You also need to be careful because connotations and even denotations can change from culture to culture. It is also very important to make sure you are using the right spelling of a word so you are saying what you mean to say instead of not making any sense at all.
Module 16 talks about the style you should use when your writing. Although it varies from organization to organization, there are a few ideas that apply almost everywhere. One of the ideas that really surprised me was that your writing shouldn’t always sound informal. The textbook even said that while a letter to a supplier who is behind schedule may be on the side of formal, a message to your boss complaining about the supplier should be more like a friendly chat. This surprised me because I was always taught that you were suppose to write anything to a superior in a formal tone.
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